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Budget Creep: How Change Impacts Custom Software Development Cost

Nick Walsh An Article By Nick Walsh // 11.19.2021

Software development remains an expansive, experimental, young… and immature field. That immaturity flies in the face of the (occasionally overwhelming) complexity behind the platforms it creates. A quick search on…

What Does a Web App Cost? It’s a Conversation, Not a Negotiation

Nick Walsh An Article By Nick Walsh // 12.10.2020

We spend a lot of time speaking with organizations as they weigh the benefits of custom development. No matter the fit, the mutual understanding of the problem, or the fluidity…

Discovery: Can You Answer Software’s Key Kickoff Questions?

Nick Walsh An Article By Nick Walsh // 1.31.2023

Decision paralysis: Software can go any which way, and the question on every founder’s mind is where do we start? You’re balancing the push-and-pull of so many things — building…

Friction in Interface Design: Slowing Users Down (on Purpose)

Ayana Campbell Smith An Article By Ayana Campbell Smith // 9.22.2022

In case of fire, break glass then pull down. How easy something is to achieve should be inversely proportional to its importance. Pulling a fire alarm takes two steps, verifying…

How Big Should Your Software Partner Be?

Nick Walsh An Article By Nick Walsh // 10.19.2022

Kicking off a new application comes with a list of decisions longer than a drugstore receipt. Build it, buy it, or find it? What’s the best tech stack? Which features…