Case Study


Combining maps, data, and time, we created a platform that tackles time’s greatest geo-spatial mysteries.

Project Goals

Back to the Future

Shipyard became instrumental for Camassia’s consulting business. At the time, there were several data mapping services available, but Shipyard had a core feature those lacked: time travel. Ed Kilduff (Camassia’s founder) approached us to see if we could create a monetizable platform out of Shipyard for similar industries.

If We Could Somehow Harness This Lightning…

Users would provide their own data to power the platform, but that can often be messy. MapMeum would need to be able to process whatever type of data format it received and let users analyze it in new ways they couldn’t before.

Your Future’s Whatever You Make It

Analyzing is only the first step. The real value is in being able to share that data with others. Whether you’re a scientist, researcher, city planner, or student, MapMeum should produce visualizations that help tell the story of your data.


When This Baby Hits 88 Miles Per Hour…

Our process typically starts with user flows: making sure there’s enough road (parking lot?) for users to get up to speed. Starting from onboarding, we work through every user task to determine nothing gets missed.

MapMeum wireframe login screen
MapMeum wireframe data API mapping screen
MapMeum wireframe geographic data visualization screen

Yeah, Well, History is Gonna Change

For MapMeum’s yet-to-be-determined audience, we explored different art directions, from GMUNK™-inspired high-technology to colorful, more friendly schemes. Ultimately, we agreed with Roman Mars: future screens are mostly blue.

Those Boards Don’t Go On Water!

Shipyard used a map as the main navigational element because the data was predetermined. However, dealing with a more flexible dataset, MapMeum needed something more. Adding a sidebar to the large, full-screen map was a good way to navigate both map and data efficiently.

Design + Develop

Where We’re Going, We Don’t Need Roads

Timetraveling isn’t easy. Fortunately, our sidebar experiment worked! The contextual sidebar was great real estate for navigating the data and showing its quantitative changes over time. The large-scale map allowed for spatial navigation and showing the data’s location changes over time. And as a result, users got all the advantages of owning their own time machines without knowing how to repair flux capacitors.

You Put Your Mind to It, You Can Accomplish Anything

MapMeum can take data from many common formats such as GeoJSON and CSV, accepting both manual input as well as API. API-ready data can be refreshed and re-parsed at any time. The only question users have to answer is deciding which dataset to explore.

You Built a Time Machine out of a DeLorean?

MapMeum takes normal, ordinary data and opens it up to time exploration. Users can track anything from weather, to earthquakes, to migrating geese, to Napoleon’s conquest through Europe, pausing, stopping, and rewinding time along the way.

Power Laces! Alright!

With Shipyard as a successful starting point, Lead Developer Mark Kendall was able to repurpose AngularJS code and focus on adding features like new colorization and visualization options. Powering that with a Ruby on Rails API backend was almost as easy as a time traveler from the ’80s putting on a pair of power-laced Nike Air 2015s.


The Results

MapMeum launched in 2017 with a full feature set, ready to tackle time’s greatest geo-spatial mysteries. Ed Kilduff is currently in the process of researching other industries like Camassia that could benefit from real-time mapping and data exploration. It’s amazing how much you can improve a product simply by iterating on it. MapMeum was no different, building on Shipyard’s solid foundation.

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